{"id":10346,"date":"2026-01-07T10:49:53","date_gmt":"2026-01-07T09:49:53","guid":{"rendered":"http:\/\/staging1787817111.mickyweis.comyoutube-seo-saadan-optimerer-du-videoindhold-til-oeget-synlighed-og-engagement\/"},"modified":"2026-06-05T11:49:09","modified_gmt":"2026-06-05T09:49:09","slug":"youtube-seo","status":"publish","type":"post","link":"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/","title":{"rendered":"Youtube SEO: Practical tips to grow views and engagement"},"content":{"rendered":"<p>Video plays a larger role than ever in digital marketing, and YouTube is today, alongside Google, one of the world\u2019s largest search engines.<\/p>\n<p>For many companies and content creators, the platform is therefore not just a place to share video content, but a strategic channel for visibility, branding, and conversions.<\/p>\n<p>Nevertheless, YouTube is often treated as a secondary medium compared to traditional SEO.<\/p>\n<p>Videos are uploaded without a clear optimization strategy, which means that a great deal of potentially valuable content never reaches its intended audience.<\/p>\n<p><strong>This is where YouTube SEO comes into play.<\/strong><\/p>\n<p>Let us take a closer look at what YouTube SEO actually is, how the algorithm works, and how you can work strategically with video content optimization in practice.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_87 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Jump to section<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#What_is_YouTube_SEO\" >What is YouTube SEO?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#How_does_YouTubes_algorithm_work\" >How does YouTube&#8217;s algorithm work?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#Why_is_YouTube_SEO_relevant_in_digital_marketing\" >Why is YouTube SEO relevant in digital marketing?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#Common_uses_of_YouTube_SEO\" >Common uses of YouTube SEO<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#Content_marketing_and_thought_leadership\" >Content marketing and thought leadership<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#Product_education_and_demonstration\" >Product education and demonstration<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#Awareness_and_brand_building\" >Awareness and brand building<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#Support_onboarding_and_customer_service\" >Support, onboarding and customer service<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#Key_elements_of_YouTube_SEO\" >Key elements of YouTube SEO<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#Keyword_analysis_for_YouTube\" >Keyword analysis for YouTube<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#Video_title\" >Video title<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#Description\" >Description<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#Tags_and_categories\" >Tags and categories<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#Thumbnails\" >Thumbnails<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#Engagement_as_a_ranking_factor\" >Engagement as a ranking factor<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#Channel_optimization_and_consistency\" >Channel optimization and consistency<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#Benefits_of_working_strategically_with_YouTube_SEO\" >Benefits of working strategically with YouTube SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#Challenges_of_YouTube_SEO\" >Challenges of YouTube SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#How_to_implement_YouTube_SEO\" >How to implement YouTube SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/#YouTube_SEO_as_a_long-term_investment\" >YouTube SEO as a long-term investment<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_is_YouTube_SEO\"><\/span>What is YouTube SEO?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>YouTube SEO refers to the methods and techniques used to optimize videos, channels, and metadata so that content achieves better visibility in YouTube\u2019s search results and recommendation system.<\/p>\n<p>The purpose is not solely to rank highly for specific keywords, but also to ensure that videos are suggested to the right users at the right time, for example via \u201cSuggested videos\u201d, \u201cUp next\u201d, or the YouTube homepage.<\/p>\n<p>While <a href=\"http:\/\/staging1787817111.mickyweis.comen\/seo-work\/\">traditional SEO<\/a> primarily focuses on text based signals, YouTube SEO relies on a combination of:<\/p>\n<ul>\n<li>Keywords and metadata<\/li>\n<li>User behavior and engagement<\/li>\n<li>Video quality and relevance<\/li>\n<li>Consistency and channel authority<\/li>\n<\/ul>\n<p>YouTube SEO therefore largely revolves around understanding how users interact with video content and how the platform\u2019s algorithm evaluates value and relevance.<\/p>\n<div class=\"greenbox\">\n<h2><span class=\"ez-toc-section\" id=\"How_does_YouTubes_algorithm_work\"><\/span>How does YouTube&#8217;s algorithm work?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>YouTube\u2019s <a href=\"http:\/\/staging1787817111.mickyweis.comen\/algorithm\/\">algorithm<\/a> is designed with one overarching goal: to keep users on the platform for as long as possible by showing relevant and engaging content.<\/p>\n<p>When evaluating a video, the algorithm looks at factors such as:<\/p>\n<p><strong>Watch time:<\/strong> how long users watch the video<br \/>\n<strong>Click through rate (CTR):<\/strong> how many users click on the video when it appears in search results or suggestions<br \/>\n<strong>Engagement<\/strong>: likes, comments, shares, and subscriptions<br \/>\n<strong>Relevance<\/strong>: the relationship between the search query and the video\u2019s content<br \/>\n<strong>User history:<\/strong> what the user has previously watched and interacted with<\/p>\n<p>This means that YouTube SEO is not only about \u201csatisfying\u201d the algorithm, but just as much about delivering content that users actually want to watch.<\/p>\n<p>A video can be technically well optimized, but if it fails to retain viewers, it will rarely achieve sustained visibility.<\/p>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"Why_is_YouTube_SEO_relevant_in_digital_marketing\"><\/span>Why is YouTube SEO relevant in digital marketing?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>YouTube SEO plays an increasingly important role in digital marketing strategies.<\/p>\n<p>First of all, YouTube provides access to a massive audience that actively searches for knowledge, inspiration, and solutions.<\/p>\n<p>Many users prefer video over text, especially when it comes to guides, tutorials, or product demonstrations.<\/p>\n<p>Secondly, YouTube content can support other marketing channels. Videos can be embedded on websites, used in <a href=\"http:\/\/staging1787817111.mickyweis.comen\/e-mail-marketing-guide\/\">email marketing<\/a>, shared on social media, and even appear in <a href=\"http:\/\/staging1787817111.mickyweis.comen\/paid-ads-organic-results\/\">Google\u2019s organic search results.<\/a><\/p>\n<p>In addition, YouTube SEO often has a more long term effect than paid advertising. A well optimized video can generate traffic and engagement for months or even years after publication.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Common_uses_of_YouTube_SEO\"><\/span>Common uses of YouTube SEO<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>YouTube SEO can be applied in many different contexts depending on a company\u2019s goals, industry, and target audience.<\/p>\n<p>What most use cases have in common is the desire to be visible at a moment when the user is actively searching for knowledge, inspiration, or solutions.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Content_marketing_and_thought_leadership\"><\/span>Content marketing and thought leadership<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Companies can use YouTube as a platform to share knowledge, guides, analyses, and professional perspectives that position the brand as a credible and knowledgeable player within its field.<\/p>\n<p><strong>Examples:<\/strong><\/p>\n<ul>\n<li>Industry analyses and trend overviews<\/li>\n<li>Explainer videos about complex topics<\/li>\n<li>Tips and best practices within a specific professional area<\/li>\n<\/ul>\n<p>Here, YouTube SEO plays a central role in ensuring that the content not only exists, but is actually discovered by the right audience through searches on both YouTube and Google.<\/p>\n<p>Over time, this type of content can contribute to increased visibility, authority, and organic traffic.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Product_education_and_demonstration\"><\/span>Product education and demonstration<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>YouTube is particularly well suited for demonstrating products and services in practice.<\/p>\n<p>Product demos, how to videos, and explanatory content can be optimized so that they appear when users search for specific solutions or who are in the consideration or purchase stage of the customer journey.<\/p>\n<p><strong>Typical examples include:<\/strong><\/p>\n<ul>\n<li>Walkthroughs of product features<\/li>\n<li>Step by step guides<\/li>\n<li>Comparisons between different solutions<\/li>\n<\/ul>\n<p>By working strategically with keywords, titles, and descriptions, companies can reach users who already have a clear need while also reducing friction in the decision making process.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Awareness_and_brand_building\"><\/span>Awareness and brand building<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>YouTube SEO can also support more <a href=\"http:\/\/staging1787817111.mickyweis.comen\/marketing-funnel\/\">top of funnel<\/a> objectives.<\/p>\n<p>By optimizing videos around broader, informational search queries, brands can gain visibility early in the customer journey.<\/p>\n<p><strong>Examples:<\/strong><\/p>\n<ul>\n<li>Introductory videos about a problem or an industry<\/li>\n<li>Inspiring cases or storytelling<\/li>\n<li>Explanations of concepts that the target audience is searching for<\/li>\n<\/ul>\n<p>Although these videos may not necessarily drive conversions immediately, they can contribute to increased awareness and recognition over time.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Support_onboarding_and_customer_service\"><\/span>Support, onboarding and customer service<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Many companies use YouTube to answer frequently asked questions and support existing customers.<\/p>\n<p>Videos that explain how to use a product or solve specific problems can be optimized for searches where the user already owns or uses the solution.<\/p>\n<p><strong>Examples<\/strong>:<\/p>\n<ul>\n<li>\u201cHow to get started with \u2026\u201d<\/li>\n<li>Troubleshooting and error resolution<\/li>\n<li>Updates and new features<\/li>\n<\/ul>\n<p>This type of content can both improve the customer experience and reduce the workload on customer support.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Key_elements_of_YouTube_SEO\"><\/span>Key elements of YouTube SEO<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>YouTube SEO consists of several different components that together influence visibility.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Keyword_analysis_for_YouTube\"><\/span>Keyword analysis for YouTube<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>As with traditional SEO, <a href=\"http:\/\/staging1787817111.mickyweis.comen\/keyword-analysis\/\">keyword research<\/a> is the foundation.<\/p>\n<p>The goal is to identify which words and phrases users actually search for on YouTube.<\/p>\n<p><strong>Examples<\/strong>:<\/p>\n<ul>\n<li>\u201cHow does \u2026 work\u201d<\/li>\n<li>\u201cGuide to \u2026\u201d<\/li>\n<li>\u201cBest \u2026 in 2025\u201d<\/li>\n<\/ul>\n<p>YouTube often suggests relevant keywords directly in the search field, and these suggestions can provide valuable insight into user intent.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Video_title\"><\/span>Video title<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The title is one of the most important SEO elements. It must be both keyword optimized and appealing to the user.<\/p>\n<p><strong>A strong video title:<\/strong><\/p>\n<ul>\n<li>Includes the primary keyword<\/li>\n<li>Is clear and descriptive<\/li>\n<li>Creates expectations without being misleading<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Description\"><\/span>Description<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The video description helps YouTube understand the content of the video.<\/p>\n<p>The first lines are especially important, as they are often shown in search results.<\/p>\n<p><strong>The description should:<\/strong><\/p>\n<ul>\n<li>Include relevant keywords<\/li>\n<li>Explain the purpose of the video<\/li>\n<li>Include links and <a href=\"http:\/\/staging1787817111.mickyweis.comen\/what-is-cta\/\">calls to action<\/a><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Tags_and_categories\"><\/span>Tags and categories<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Although tags no longer carry the same weight as before, they can still help provide context around the video, especially in combination with the title and description.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Thumbnails\"><\/span>Thumbnails<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The thumbnail has a significant impact on click through rate.<\/p>\n<p>A clear and visually strong thumbnail can be the difference between a user clicking or scrolling past.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Engagement_as_a_ranking_factor\"><\/span>Engagement as a ranking factor<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>One key difference between YouTube SEO and traditional SEO is the strong emphasis on engagement.<\/p>\n<p><strong>The algorithm rewards videos that:<\/strong><\/p>\n<ul>\n<li>Retain viewers<\/li>\n<li>Create interaction<\/li>\n<li>Encourage users to watch more videos<\/li>\n<\/ul>\n<p><strong>This makes it important to consider:<\/strong><\/p>\n<ul>\n<li>Structure and pacing<\/li>\n<li>A clear introduction<\/li>\n<li>Relevant calls to action, such as subscribing or watching the next video<\/li>\n<\/ul>\n<p>YouTube SEO begins before upload, but continues to a large extent after publication.<\/p>\n<p><a href=\"http:\/\/staging1787817111.mickyweis.comen\/youtube-views\/\">Read more about how to get more views on YouTube in my post here.<\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Channel_optimization_and_consistency\"><\/span>Channel optimization and consistency<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>YouTube does not only evaluate individual videos, but also the channel as a whole.<\/p>\n<p><strong>A channel with:<\/strong><\/p>\n<ul>\n<li>A clear niche and thematic focus<\/li>\n<li>Regular uploads<\/li>\n<li>Consistent branding<\/li>\n<\/ul>\n<p>will often find it easier to achieve visibility than a channel with sporadic and inconsistent content.<\/p>\n<p>Playlists can also strengthen watch time by guiding users toward related content.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Benefits_of_working_strategically_with_YouTube_SEO\"><\/span>Benefits of working strategically with YouTube SEO<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There are several advantages to a focused YouTube SEO effort.<\/p>\n<p>First, organic visibility increases, reducing dependence on paid advertising.<\/p>\n<p>Second, more relevant traffic is generated, as videos are shown to users with a clear intent.<\/p>\n<p><strong>In addition, YouTube SEO can contribute to<\/strong>:<\/p>\n<ul>\n<li>Stronger brand positioning<\/li>\n<li>Longer engagement with the target audience<\/li>\n<li>Increased trust and <a href=\"http:\/\/staging1787817111.mickyweis.comen\/social-proof\/\">credibility<\/a><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"Challenges_of_YouTube_SEO\"><\/span>Challenges of YouTube SEO<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>YouTube SEO is not without challenges. Competition is intense, and building momentum takes time.<\/p>\n<p>Additionally, the algorithm is dynamic, and changes in user behavior can affect performance.<\/p>\n<p>Finally, the video format requires more resources than text based content, both in terms of production and planning.<\/p>\n<div class=\"greenbox\">\n<h2><span class=\"ez-toc-section\" id=\"How_to_implement_YouTube_SEO\"><\/span>How to implement YouTube SEO<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>A structured approach is crucial for success.<\/p>\n<ol>\n<li>Define purpose and target audience<\/li>\n<li>Conduct keyword research specifically for YouTube<\/li>\n<li>Plan content with a focus on user intent<\/li>\n<li>Optimize titles, descriptions, and thumbnails<\/li>\n<li>Monitor performance through YouTube Analytics<\/li>\n<li>Adjust content based on data and engagement<\/li>\n<\/ol>\n<p>YouTube SEO should be viewed as an ongoing process rather than a one time task.<\/p>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"YouTube_SEO_as_a_long-term_investment\"><\/span>YouTube SEO as a long-term investment<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>YouTube SEO is not a quick shortcut to visibility, but a long term investment in digital presence.<\/p>\n<p>When video content is planned strategically and optimized correctly, it can create lasting value, strengthen the brand, and support other digital initiatives.<\/p>\n<p>As video continues to grow as a format, YouTube SEO will play an increasingly important role in the overall digital marketing effort.<\/p>\n<p>Ultimately, YouTube SEO is not just about being found. It is about being chosen, watched, trusted, and remembered.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Video plays a larger role than ever in digital marketing, and YouTube is today, alongside Google, one of the world\u2019s largest search engines. For many companies\u2026<\/p>\n","protected":false},"author":2,"featured_media":5449,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[136,103,131,92],"tags":[],"series":[],"class_list":["post-10346","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inbound-content-en","category-social-media","category-sociale-medier-en","category-tips-tricks"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Youtube SEO: Turn great videos into high-performing content<\/title>\n<meta name=\"description\" content=\"An introduction to YouTube SEO and video optimization that helps your videos reach and engage the right audience.\" \/>\n<meta name=\"robots\" content=\"noindex, nofollow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Youtube SEO: Turn great videos into high-performing content\" \/>\n<meta property=\"og:description\" content=\"An introduction to YouTube SEO and video optimization that helps your videos reach and engage the right audience.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/staging1787817111.mickyweis.com\/en\/youtube-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"Micky Weis\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mickyweisen\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/mickyweisen\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-07T09:49:53+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-05T09:49:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/staging1787817111.mickyweis.com\/wp-content\/themes\/mickyweis-2026\/assets\/share\/share-1.jpg\" \/><meta property=\"og:image\" content=\"https:\/\/staging1787817111.mickyweis.com\/wp-content\/uploads\/2021\/04\/brevkasse-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Micky Weis\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Micky Weis\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/staging1787817111.mickyweis.com\\\/en\\\/youtube-seo\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/staging1787817111.mickyweis.com\\\/en\\\/youtube-seo\\\/\"},\"author\":{\"name\":\"Micky Weis\",\"@id\":\"https:\\\/\\\/staging1787817111.mickyweis.com\\\/en\\\/#\\\/schema\\\/person\\\/a8c8fbec7274a0998c68287a1c5faaea\"},\"headline\":\"Youtube SEO: Practical tips to grow views and engagement\",\"datePublished\":\"2026-01-07T09:49:53+00:00\",\"dateModified\":\"2026-06-05T09:49:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/staging1787817111.mickyweis.com\\\/en\\\/youtube-seo\\\/\"},\"wordCount\":1522,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/staging1787817111.mickyweis.com\\\/en\\\/#\\\/schema\\\/person\\\/a8c8fbec7274a0998c68287a1c5faaea\"},\"image\":{\"@id\":\"https:\\\/\\\/staging1787817111.mickyweis.com\\\/en\\\/youtube-seo\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/staging1787817111.mickyweis.com\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/instagram-annoncer.png\",\"articleSection\":[\"Inbound &amp; 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