A new chapter ahead – Why I quit my job
I have chosen to resign – and why is that?
Over the past 17 years, I’ve been incredibly fortunate to be part of a digital world that has had one constant: speed.
- I was among the first to become familiar with Facebook’s advertising platform, and since then, many millions have been spent in that area.
- I was “lucky” to be part of Tattoodo when they became the world’s largest tattoo site.
- I experienced firsthand what 1 million subscribers can do for a YouTube channel at SlikhaarTV.
- I’ve been privileged to cross paths with people like Christian Stadil and be involved in his businesses as a digital sparring partner.
- I’ve reviewed over 100 different Google Analytics accounts and analyzed endless amounts of data across those businesses.
Most recently, I’ve worked as CMO at Firtal Web A/S, where I’ve had the honor of leading the most amazing team to date and overseeing a turnover close to 100 million.
Thank you to Mikkel and Jesper – for bringing me along on this incredibly exciting journey that Firtal is on. If you want to learn e-commerce, this is the place in Denmark – no comparison.
That’s also why I’ll continue to have an office at Firtal’s headquarters in Lystrup.
Are all these points just self-praise?
No – definitely not.
There have been many interesting offers over the past two years, but I feel that where I can truly make a difference is through teaching and sharing knowledge.
All the insights I’ve gained – I now want to pass them on.
That’s why I’ve reflected deeply and figured out what really motivates me.
It’s people – and scaling businesses.
So I’ve decided to launch Weisio.com as of June 1st, where I will work as a consultant – the right kind of consultant. The kind who contributes to other businesses through employee training, transparency and results.
My dream is to build a “digital school,” where everyone can learn from each other – so we’re stronger in a future that will be fully digital.
This is the beginning of that journey.
I’m proud to already welcome Trendyliving.dk and Slikhaarshop.com to Weisio!
What will I offer?
360-degree digital strategy
Analysis, optimization and execution.
Search engine optimization
Visibility in search results – technical, internal and external analysis.
Advertising through social media
Setup, segmentation and creative execution.
Content marketing
Strategy, research and lead generation.
Digital courses
Training for employees and students.
Email marketing
Flow setup, segmentation understanding and creative development.
Amazon marketplace
Setup, scaling and promotion.
Micky Weis
Freelance fractional CMO · 17 years in digital marketing · Copenhagen
Micky Weis er en af Danmarks mest erfarne digitale marketingeksperter med næsten 17 års erfaring. Han arbejder som fractional CMO og specialiserer sig i SEO, organisk vækst, AI i marketing, affiliate og kommerciel strategi. Han har arbejdet med brands som Hummel, Matas, Tattoodo og Firtal, og driver i dag sin egen praksis, Weisio, fra København.
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