Content Marketing
User Generated Content: Unlock the power of authentic voices to boost your brand
User-generated content is a term used to describe content created by users about or in relation to a brand. Instead…
Online marketing
Online Marketing – What’s all the fuzz? Marketing is not a new concept that has just been taken off the shelf. From various models to offline media—marketing is believed to date back to the 1700s. During the Industrial Revolution, it became easier…
Digital Business Development
Responsive design: Optimize your website for a seamless multi-device experience
Today, far more demands are placed on website design than ever before. A website must now be streamlined and easy…
Big data
OpenAI Sora: from text prompts to high-def video
In today’s post, we’ll take a closer look at OpenAI Sora – an AI model rumored to generate videos from…
Artificial intelligence
Neuromarketing decoded: How brain science is reshaping modern marketing
If you ask me, neuromarketing is an incredibly fascinating topic. It lies at the intersection of neuroscience, psychology, and marketing,…
E-commerce
Master SEO in 2023: Your complete guide to Bard, ChatGPT and more
Have you ever wondered what SEO looks like in 2023? I’ve thought about it a lot. It’s a bit like…
Digital Business Development
Unlocking Twitch: The future of streaming and marketing opportunities
If there’s one thing our time can deliver, it’s new and exciting platforms. In previous posts, we took a closer…
Big data
De-influencing: Challenging consumerism and false hype
We’re all familiar with the influencer genre by now: being influenced to buy a trendy new product, try a new…
Digital Business Development
Hierarchy of needs by Maslow – Why it matters for marketing
Maslow’s hierarchy of needs is among the most widely used theories in fields like psychology and sociology, and is frequently…
Big data
Mastering KPIs: Your roadmap to business success
KPI stands for Key Performance Indicator, and it is a metric used by companies to evaluate and measure their effectiveness…
Growth Hacking
Bazoom; How to easily buy backlinks today and build a solid link profile
Throughout my 17 years of experience in the SEO industry, I have witnessed a dramatic shift in link building and…
Big data
Start a webshop; Beginners guide to start an ecommerce business today
Welcome back! I thought it was time for another quick course! Dreaming of running an ecommerce business? Many of you…
E-commerce
Link building: Strategies for backlinks to boost SEO in 2025
Are you looking for ways to improve your SEO with link building in 2025? Link building is a crucial factor…
B2B marketing
Marketing tools I use every month
I am often asked about the tools I use. Ideally, we would only need one tool. Unfortunately, It would take…
Blogger tips
Unlock your full potential in online marketing: 17 tips to stay ahead in the digital age
Too strong a start? It was meant in jest, but let’s talk about why you’ll never get truly good at…
Online marketing
Ansoff’s growth matrix for business strategies
In this post, I’m ready to explore another essential model frequently used in marketing contexts. For those interested in marketing…
On-site marketing
Adobe Photoshop Firefly: AI-powered image editing made simple
Adobe Photoshop’s Firefly brings AI-powered image editing to the forefront, offering innovative tools to streamline creative processes. Like many others,…
Marketing general
Understanding VPN: A guide to safer internet browsing
As online security becomes increasingly important, the term VPN has gained significant attention. What does VPN mean, and how can…
Advertising
How I would market a SaaS tool
What is a SaaS tool? In this series of posts where I dive into how I would market a business,…
Influencer marketing
Can my profile be private and still get a lot of followers?
Yes, it is possible to have a private profile and still gain many followers, but it can be a bit…
Artificial intelligence
SEO in 2023: Strategies for more visibility
In a world where digital presence has become crucial for business success, search engine optimization (SEO) stands at the forefront…
Artificial intelligence
HubSpot – the world’s biggest marketing platform?
When stepping into the world of digital marketing, you inevitably come across HubSpot. But what exactly makes HubSpot so special…
Digital Business Development
How to market a tattoo artist: Step-by-step guide
As part of this series of posts where I dive into how I would market different industries, it is now…
Big data
CMO at Aarhus Osteopathy – When passion meets purpose
In the wake of my recent post on LinkedIn about the last 1.17 years of my life, which have been…
E-commerce
Live shopping – is it the future of eCommerce?
I’ve often been asked whether the new format of live shopping, which gained significant traction during the COVID-19 pandemic, is…
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